A few weeks before I was set to travel to Cambodia, Off-White™ opened its first doors to Sydney. I was Christmas shopping when I noticed the line outside, crowds of shoppers waiting for a chance to browse and buy Virgil Abloh’s coveted collection.
Fast forward three weeks. I’m forty minutes from Cambodia’s nascent capital, in the back streets of an underprivileged district. We’re here to visit a community of brick factory workers. They’re happy to see the bags of rice in the back of the van, and while the adults get down to the business of hand to mouth sustenance, it’s the kids that catch my attention.
I’m immediately reminded of the world I’ve come from. A world that consciously writes out a verdict on your past and future by the items on your sleeves. In more ways than one, high-end streetwear labels have come to represent the value of our existence.
On this particular visit, there’s one label that catches me by surprise. A young boy is clothed in signature yellow and white, the stripes on his shirt are sewn together to spell, ‘O-F-F W-H-I-T-E’. I let out a surprised chuckle as I continue to hold the little hands that wrap around my fingers.
Fashion was never intended to be equal – some choose to wait in line for a chance to wear half a paycheck on our shoulders, while others wait here to collect a kilogram of rice.
The proliferation of fake replicas in Cambodia is no surprise
As the hype of the day changes in the west so too does fake fashion in the developing parts of the world. Four years ago when I visited Cambodia, the standard of fake goods was disappointing. Today, the side carts and overcrowded markets proudly boast the freshest streetwear trend of the day: YEEZY knock-offs. Supreme knock-offs, Nike slip-ons, and Off-White™ shirts have made their way into the backstreets of Phnom Penh – the ubiquity of Off-White™ replicas draped on street kids in Cambodia gives ‘streetwear’ a whole new meaning.
Need to know what’s trending in the world? Take a peek at the scraps on the backs of these street kids who are unknowingly caught up in a furious scramble to keep up with the rest of the world.